20/11/2008
DOG!
this is how you would answer [in English] if I asked you what this was. It is a sign and the thing that is signified is a four legged, domesticated, omnivorous mammal. But if I wrote the word dog on the screen and asked you to visualise something in response you would all construct a different set of images and visual associations!
This is the eternal paradox that is the subject of semiotics.
Idea:
Language and Design
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4 comments:
rad.
it would be good to see everyones personal visual response.
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